Drift

Product Management Course

Learn what 80% of PMs never do

The step by step system to level up your PM skills!

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Course Curriculum

Complete 8-week system to think, build, and lead

You'll master product thinking, drive measurable impact, learn core stakeholder & tech skills, and prepare to crack PM interviews.

Product Thinking

User Research Methodology
MODULE 1 · Week 1

User Research Methodology

Start with the right questions, end with user stories that actually drive product impact

Deconstructing Products: Flows and Funnels
MODULE 2 · Week 1

Deconstructing Products: Flows and Funnels

Build the instincts to analyze products deeply and explain decisions that drive real growth

Break Down Problems Like a Pro
MODULE 3 · Week 2

Break Down Problems Like a Pro

Master the secret PSAHEL Framework and dramatically sharpen your structured problem-solving skills

Driving Impact

Goal Setting for High-Impact Execution
MODULE 4 · Week 3

Goal Setting for High-Impact Execution

Learn how to set ambitious yet achievable goals that stretch your limits, create urgency, and align execution with business outcomes

Segmentation That Drives Product Strategy
MODULE 5 · Week 3

Segmentation That Drives Product Strategy

Learn how to segment users by demographics, behavior, and cohorts

Building a Risk-Focused MVP
MODULE 6 · Week 4

Building a Risk-Focused MVP

Validate core assumptions early and reduce the risk of failure

Product Iterations & Roadmaps
MODULE 7 · Week 4

Product Iterations & Roadmaps

Learn how to prioritize post-MVP iterations, uncover critical gaps, and build a living roadmap for product growth

Stakeholder Management & Product Skills

Leadership and Stakeholder Alignment
MODULE 8 · Week 5

Leadership and Stakeholder Alignment

Learn how to map key stakeholders, secure early sponsorship, and communicate with clarity

Working with Developers: Build Tech Fluency
MODULE 9 · Week 5

Working with Developers: Build Tech Fluency

Learn the essential tech concepts every PM needs — from frontend, backend, and APIs to core JavaScript fundamentals

SQL and Actionable Data Analysis
MODULE 10 · Week 6

SQL and Actionable Data Analysis

Learn how to design databases smartly, write the SQL that actually matters, and turn data into action — focusing on product metrics, engagement, retention, and real decision-making

Working with Product Designers: Build User-Centric Experiences
MODULE 11 · Week 7

Working with Product Designers: Build User-Centric Experiences

Design not for looks, but for actions — build products aligned with how users think.

Working with Growth Marketers: Funnels & Conversions
MODULE 12 · Week 7

Working with Growth Marketers: Funnels & Conversions

Learn how to partner with growth teams to optimize funnels and build experiences that move users from attention to desire to action

Interview Preparation

Resume & Past Experiences
MODULE 13 · Week 8

Resume & Past Experiences

Craft a high-impact resume and learn how to position your past experiences to demonstrate product thinking, decision-making, and real-world impact

Key Things Interviewers Look For
MODULE 14 · Week 8

Key Things Interviewers Look For

Learn how to demonstrate structured thinking, strong prioritization, and clear stakeholder decision-making — the exact traits interviewers assess in real product scenarios

Common Interview Questions
MODULE 15 · Week 8

Common Interview Questions

Practice real PM interview scenarios like product design, deconstructs, root cause analysis, and business strategy — and learn how to respond with structured, impact-driven thinking

How It Works?

Learn anytime, anywhere, at your own pace.

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1. Learn at your own rhythm

It's built for busy professionals, so you can learn when you're ready, without pressure.

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2. Packed with action driven frameworks

Bite sized lessons, organized for clarity, retention, and immediate application

♾️

3. Lifetime access, forever relevant

Solving a real work challenge or interview prep, come back anytime to refresh and apply

Ready to start learning?

Jump right in and explore our courses to accelerate your career!

Here's what you'll get:

Self-paced course

Lessons (Learn → Practice → Apply)

Proven Product Frameworks

Real World Case Studies

Role ready Cheat Sheets

Early Bird Discount